Posts Tagged: rental dvd


21
Mar 10

“RENTAL” DVDs

rentaldvd

If you should encounter a DVD with the word “RENTAL” imprinted on the bottom from either Redbox or Netflix, beware. These special discs have had all the special features gutted. They also contain ten to fifteen minutes of movie trailers which cannot be skipped. So far this only affects titles from Warner Bros.

Now I don’t really care about the special features being removed. I never watch them anyway. I do resent being forced to sit through over ten minutes of previews, however.

So why is Warner Bros. doing this you ask? Because they’re being petty and vindictive. Because of low-cost DVD rental sources like Netflix and Redbox, they’re making less and less money.

Warner Bros recently made deals with both Redbox and Netflix to delay new releases for 28 days. After 28 days Warner Bros. provides Redbox and Netflix with crappy rental copies. This is done in an effort to get more people to actually buy the movie instead of renting it. But in this day and age, it simply isn’t worth buying movies unless you intend to watch them over and over again.

By the way, according to a video on CNET, you can skip the “unskippable” movie trailers on most DVD players by pressing STOP, STOP and then PLAY. Unfortunately, that trick doesn’t work on my PS3.